May 20, 2014
SeeWhy Has Been Acquired by SAP
Sell-Side Investors
- Cloud Capital Partners
- Delta Capital
- Pentech Ventures
Sector
- Applications
Subsector
- Sales & Marketing Applications
Research
“FreshBooks is growing the cloud accounting software market by delivering a solution that is designed for the millions of small business owners that want to run their businesses without having to learn accounting. Given our focus on high-growth financial services technology, partnering with FreshBooks is a natural fit. We look forward to helping FreshBooks realize their vision of building the market-leading accounting solution built exclusively for small service-based business owners.”
Ann Lamont (Managing Partner at Oak Investment Partners
Transaction Notes
- $30 million investment round led by Oak Investments Partners with participation from Atlas Venture and Georgian Partners
- FreshBooks will use the proceeds to accelerate growth and build upon its extraordinary customer satisfaction ratings
- Shea & Company served as the exclusive placement agent for the transaction
- Investment Rationale
- The funding was the first institutional investment round for FreshBooks
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